Keller Williams Extreme Home Makeover


Tennessee Market Center demonstrates ‘extreme’ volunteerism Keller Williams Realty associates work around the clock on set of ‘Extreme Makeover: Home Edition’ 


Rodriguez home before Extreme Home Makeover crews went to work. 

CLARKSVILLE, TENN. (July 22, 2005) – In keeping with Keller Williams Realty International’s mission to build lives worth living, a dedicated group of associates from the Clarksville, Tenn., market center put their busy schedules on hold to ensure an injured Iraq war veteran could live a better life – in the comfort of a brand-new home. More than 60 Clarksville associates and their families worked through five days and four nights to help construct a new house for Army Master Sgt. Luis Rodriguez and his family as part of the ABC television hit show, “Extreme Makeover: Home Edition.” “We had more agents volunteer than we knew what to do with,” Market center Owner Maurice Vaughn says. “Some of these people would come out and work from midnight to 6 a.m. and then go home, shower and go off to work. It was just amazing.” 

In 2004, Rodriguez, an Army medic, lost his right leg when a roadside bomb struck his envoy that was en route to a hospital. Rodriguez spent four months in an amputee ward and endured 16 surgeries before returning home to Tennessee to discover that his small house did not accommodate his new physical challenges. 

When ABC selected the Rodriguez family for a home makeover, the “Extreme Makeover: Home Edition” designers tapped Clarksville contractor Clay Powers to lead the project. “I immediately asked Clay how we could help,” Vaughn recalls. “Because it was such a heartwarming effort, it was the kind of situation that Keller Williams Realty needed to be involved in.” 

Keller Williams Realty International CEO Mo Anderson traveled from Texas to Tennessee to witness the Clarksville market center in action. She says she saw a “sea of Keller Williams agents” upon arriving at the construction site. Not only were the associates responsible for staffing the only entrance to the secured television set, but they also handled errands for supplies and prepared and delivered meals to the workers. 

Anderson says she watched the Clarksville associates as they worked nonstop in the boiling summer heat, sacrificing time normally spent with their families and clients. “But when the Rodriguez family stepped out of that limousine and saw their new home for the first time, I understood why our agents did what they did,” Anderson says. “It was one of the most special moments in my life.” 

About Keller Williams Realty Inc.:
Founded in 1983, Keller Williams Realty Inc. is the fourth-largest real estate franchise operation in North America, with more than 650 offices and 77,000 associates in the United States and Canada. The company’s agent-centric culture emphasizes access to leading-edge education and promotes an economic model that rewards associates as stakeholders and partners. Keller Williams Realty, which began franchising in 1990, is growing by more than a thousand agents a month. Keller Williams Realty associates place high value on professional education and a full-time commitment to real estate sales. For more information, visit Keller Williams Realty online at (

About “Extreme Makeover: Home Edition”: 
“Extreme Makeover: Home Edition” is produced by Endemol USA, a division of Endemol Holding. David Goldberg is the president of Endemol USA. The executive producer of the series is Tom Forman. The show airs Sundays (8p.m. - 9 p.m. ET) on the ABC Television Network.

Randy Worcester
Randy Worcester
2680 Trenton Rd Suite 400 Clarksville TN 37040